Ubuhinde
Inzira enyi zo kugera ku muntu, kuva ku graph imwe
Icyitonderwa gihabwa SMS kubera ko abantu abisoma mu ntera nke. Inkuru ihabwa imeyili kubera ko ifite umwanya. Uguhagarika ku maraso guhabwa push. Umukiriya akwiye ikadiri habwa ikintu cyacishwe mu murima cyoherejwe. Icyo ubutumwa bwakoresha ni property ya node — atari igikoresho gikindi waguze, wanyigishijwe kandi wahuje.
Imeyili
Byakozwe mu nyandiko yawe mu miterere imeyili clients zifite: tables, CSS yinjijwe, nta flex cyangwa grid kuri Outlook, amabara ahagaze mu dark mode n'inyandiko yambere yoroherejwe ku ijambo ryoroshye (plain-text) yakozwe ku gihe.
Kwisiba rimwe rukanda hamwe na List-Unsubscribe-Post, nk'uko RFC 8058 na providers nini z'indasaro zisaba ubu. Kandi isuzuma ry'ingano ku gihe cyo gutangaza, kuko Gmail igabanya ku around 102 KB kandi butumwa bugabanyije buhisha link yawe yo kwisiba hasi mu gice cy'abantu ntibabona.
SMS
Kubwa umuburo ugomba gusomwa uyu munsi: isomo ryo mw'ejo, itangwa rishira ku cyumweru. Igifungo gato, kandi kisaswa ako kanya, ni cyo gituma bidakwiriye kuyikoresha cyane.
Ibice (segments) birabarwa mbere yo kohereza. GSM-7 iguha inyuguti 160; emoji imwe, akomezo gakunze cyangwa inyuguti ya Polonye itari mu mbonerahamwe yongere yahindura ububuro bwose muri UCS-2 ku nyuguti 70 ku gice, kandi ububuro watekerezaga ko ugura kimwe ubu bugura bitatu. Ubona iyo ntero mbere yo kohereza, atari ku fagiyi. STOP n'ibisazwe nacyo birakurikizwa muri serivisi, kuko mu misozi myinshi ari itegeko atari igikorwa.
Gusunika
Web Push hamwe n'inzitizi VAPID n'ibyirimbuzi bya RFC 8291, iOS binyuze muri APNs, Android binyuze muri FCM, n'inzira yo muri app iri hejuru ya socket ku mapurogaramu amara kwihuza.
Iyandikwa ry'apareye ryarimo umurongo umwe kuri endpoint imwe kuri app imwe kuri uwo muhuso wese, na 410 cyangwa 404 iva kuri umutunganyabuga wica umurongo ako kanya. Tokens zitagizwa ngaho zica zitubye igipimo cyo kohereza byawe kandi zitera ibipimo bikurikira byose kubahuza ibinyoma — ni cyo gitema kwica icyo gihombo gikomeye kuruta kohereza.
Ibarua zicapwe
Inyandiko imwe y'ubuhanga, isohotse binyuze muri print CSS muri PDF, yanditsweho aderesi ikoherezwa mu butumwa. Ku nsangamuramaro, ku muguzi ukomeye, ku batitabiriye e-mail — no mugihe abazirukanwa baganymije ku madyite kandi uteye ku muryango.
Ari node isanzwe. Ayandi mategeko yose aguma imbere yayo, kugenzura intego yica, na registre y'uburenganzira bwo kohereza iyigenzuraho.
Zana uburyo bwawe bwo kohereza
ClickSomo ntigira seriveri ya mail, mu buryo bwite kandi burambye. Uhuza umenyi wo kohereza: aderesi ifitanye isano n'uburyo bwo kuyikohereza. Icyo ni posti yawe ya SMTP — harimo iyandi idafite cyo kwitwa — cyangwa umutunganyabuga usanzwe wishyura, nka SendGrid.
Umushinga ushobora kugira igihe cyose. Posti kuri posti zisaba ikipe, umutunganyabuga kubintu byinshi, na node y'urwenya ihitamo iyo ikoresha. Buri menyi rifite igipimo cyacyo, kuko posti ndetse nayo ifite igipimo kiri hasi, kandi kuyikubita bikabaye kwica konti atari guhagarika igihe gito.
Hari umwenge sisitemu ntizigera ikwemerera kurenga: umwanya w'ibicuruzwa byinshi ntigera uva ku domeni yagaragajwe ko ari ya ibikorwa by'ubucuruzi. Niba imeri yo winjira no kubona amakuru y'ibiciro biva ku domeni imwe, ntibashobora gukora iryamirizo ryo kohereza ubutumwa bwinshi kuri iyo domeni. Ubukangubwangu bumwe bubi — ubwawe cyangwa ubwa undi — ntibwagomba kuzana ibibazo ku kugarura ijambo ry'ibanga ryawe.
Icyo bigomba kuzamurana: nta mafaranga y'umwanya w'abandi yongewe kuri buri butumwa, kuko nta kintu cyo kongeraho kibaho. Icyizere cyawe ni cyawe gusa, kandi nticyifatanya n'abatari abanyu.
- 1Aderesi n'umukoreshaUmukoresha, umwanya, ibanga, uburyo bwa TLS n'urugero rw'ibikorwa ushyiraho.
- 2DNS yagenzuweInyandiko za SPF, DKIM na DMARC ukeneye, hanyuma zigenzurwe — kandi zongera igenzurwa nyuma, kuko zishobora guhinduka iyo umuntu agomba kunoza dosiye ya zone.
- 3Inzira yo kugaruraIyobowe ku meri nyayo yakira, ishyura kandi igenzura ubutumwa bwa bounce. SMTP ntifite webhook; ni ubwo buryo umwohereza muto abona uburyo bwiza bwo gucunga bounce.
- !ByanzweIryamirizo ryo kohereza ubutumwa bwinshi ku domeni yanditse ko ari ya ibikorwa by'ubucuruzi. Umurongo umwe w'intege nonaha, ibibazo bidashira nyuma.
Aderesi yaweIcyizere cyaweNta giciro cyongewe
Inzira enye zo kwinjira. Ubutumwa bwihitira iyibuze.
Igice gikora akamaro nyako
Urukurikirane rumwe rw'amagambo yo kohereza, uko umukoresha wese atwaye ubutumwa
Buri mukoresha abitangaza atandukanye. SendGrid yohereza webhooks za JSON zisinywe. Konti ya SMTP isanzwe ntiyohereza na kimwe, kandi bounce zayo ziza nk'imeri yanditse kuwusoma. Byombi bihuza mu birori cumi na kimwe imwe mbere y'uko ibintu byose biri hejuru bibibona.
- 1ku murongo · byoherejwe · byagejejweyo · byasubitsweUko ubutumwa bugenda, mu magambo asobanura ibintu kimwe kuri buri mukoresha.
- 2open · clickHamwe na URL ku kanda. Imikangara ya bot yanditse mu bitangazamakuru aho kwihisha.
- 3kugaruka_byoroheje · kugaruka_burundu · ikiregoHard bounce na complaint byombi andika suppression, iteka ry'umwanzuro.
- 4unsubscribe · failedKwihagarika kwemererwa hose icyarimwe, harimo no muri serivisi yo kohereza.
- iImpamvu ari ingenziGuhindura umukoresha ntibihindura na kimwe ku bintu biri hejuru — ntibitangaza, ntibice, ntibintu bya funnel. Ururimi rwihariwa ruhagarara ku muryango.
Ibirori kimwe kuri SMS na push
Ibyabaye iyo kohereza bigenda nabi
Kongera kohereza hakoreshejwe exponential backoff kandi bihagarara muri dead-letter queue aho kuzimira. 4xx ivuye ku mukoresha isubirwaho; 5xx isobanura ko ubutumwa butemerewe ntiyisubirwaho, kuko kuyisubiraaho ubudashira ari uburyo konti ifungwa.
Suppression ishyirwa mu ngiro muri serivisi yo kohereza nk'uko biri hano, bityo guhindura umukoresha ntibishobora kuzamura aderesi wari warahagaritse imyaka ibiri ishize. Kandi imipaka y'ibikorwa ku irangamuntu rimwe risaba ubukangubwangu bunini kwihangana n'imeri nto aho kuyiremangura mu masegonda mirongo itatu ya mbere.
Ibyo byagenwe kutibakwa: nta mail transfer agent yacu bwite, nta IP pools zihariwe, nta warm-up scheduler, nta feedback-loop enrolment. Ibyo ni akazi nyako kandi bikwikeye uwicyizere cye kiri ku rutonde — umukoresha wawe, cyangwa imeri yawe bwite. Kubikora hano bisaba kufatanya kohereza kwawe n'abatari abanyu, ni byo iki gitekerezo cyanga cyane.