clickSomo

Automation varkys — post-l, SMS, push, lettryn printit

Abber cre bygin taghyrt. T'eh taghyrt, er y laa kiart.

Scrieeu yn reill un cheayrt. ClickSomo cooinaghtyn eh son dy bragh — as shen ny smoo na v'oddagh oo gra mychione yn intern v'eh jannoo shoh laueagh.

Ny reillyn t'eh freilt er dty hon

4 raadyn 'sy funnel14 cur-er, 16 jantys0 shirveishyn post-l ain hene1 chaghtys livrey, erbee y chummaltee

Feill eh shoh — cha nel coontys, cha nel red erbee dy chur stiagh

Cur sheese funnel. Jeeagh er eh goll er veihnt, block lurg block.

Screeu raa mychione quoi bygin clashtyn vooyd, tra, as cre bygin taghyrt my t'ad cliaghtit. Ta'n cur-er, ny post-l as ny teksyn, ny fuillaghyn as ny braagyn çheet er canvas tra t'ou cur shilley. Tarr ny blockyn, foshil fer dy chaghlaa eh, as freilt cre t'ou er n'yannoo. Cha nel veg goll — shoh jannoo y funnel dy neeshtagh.

Smooinee dy gholl roish

ny fasgee funnel jeant roish

Kys t'eh goll

Cur lesh y sleih

CSV veih'n till ayd, form er yn ynnyd-eggey ayd, duillag hrog oo ayns dash-b, ny coad hene eiyrtys er yn API lesh token hene ayd. Daghyr chontey cheet er coamrey raad haink eh veih as er y vunneyd voddoo screeu gys eh.

Abbyr cre n'yarroo

"Cooinaghtyn sleih y laa roish, as feysht kys hie eh daa laa ny lurg." Reih y trigger, lhig ny chaghteryssyn er ny laghyn t'ou geiyrt orroo, ny screeu y raa as lhialt y funnel er dty hon. Eisht lhaih eh as caghlaa cre nagh vel oo cordit rish.

Kiangle postys as soilshaghey magh

Coontys SMTP hene ayd ny sollyshagh t'ou kiart paynt son. Cha nel ClickSomo goll er server postys, myr shen ta dty ennym coyrle foaynoo ayd hene. Soilshaghey magh, as ta'n funnel goll — dagh keayrt ta'n trigger goll, da daghyr chontey, er y laa kiart.

Dagh trigger, jantys as node flow →

Funnel, goll

Shoh kys shiaghtin follow-up dy firrinagh jeeaghyn

Cha nel diagram jeh nane. Ta run ny row da daghyr chontey da daghyr version funnel, as ta daghyr node haink eh stiagh ayn screeuit sheese lesh cre ren eh kiarail as cre ren eh hoilshey — shen kys dreggyr "cre'n fa hooar y pheiagh shen y e-post shen?" tree shiaghtinyn ny lurg.

Lurg chied chionneyRoost #12 604 · version 7
  • ⚡Oyr-obbragheyapi_event — order.paid veih'n vargey, chied ooarder da'n chontey shoh.
  • 2Cur e-postGura mie ayd, cheshveaysh rish ny daa nhee son dy cadjin t'ad ceaghll yn chied tra elley. Suppression currit er scruteiny ec y traa shoh, cha nee tra va'n funnel drawit.
  • 3FuiraghDaa laa. Ta wake_at er y run — cha nel roaghyn currit 'sy chied, cha nel nhee erbee dy chur er cochiangley my t'ou cur er y funnel noght.
  • ?Scrutiny jeh'n ammysVel oardagh nah er jeet? Cha nel. Ta'n run goll er. My beagh eh er jeet, yinnagh y run faagail ayns shoh as cha jinnagh y chaghtaraght shoh geddyn veg elley.
  • 4Ooryn feaghLhig da nish, agh yn fastee ynnydagh y chaghtaraght. Freilt ec y laare chaghteraght derrey 09:00 — cha liorish reill coipit 'sy dagh banglane.
  • 5Cur SMSKiare feed goan as kiangley. Coontey segment soilshit roish cur, son ta emoji unnane jannoo un segment jeh three.
  • 6Dean roshtitOardagh nah. Ta'n run faagail. Cha nel unnane geddyn "ta shin goaill arrys son dty veayst" y laa lurg haink ad er-ash.

Version currit er fastee ec y gholl stiaghGagh step scruit sheese

Ny ayrnyn t'ou doilleiagh dy chur er kiangley

Cur ta aashagh. Cur dy mie shen raad ta ny greieishyn faagail oo lesh dty hene.

Cha nel shoh ny roortyssyn t'ou currit er. T'ad jannoo yn engine, as t'ad yn oyr dy vel eh feeu gleashagh rolley obbragh 'sy nhee noa.

Ta coardail ny ledger lesh bun leighoil, cha tick-box dy bragh

Ta dagh chaghtaraght coadaney un roow er dagh channal: y stayd, y bun leighoil, raad haink eh veih, y chroo, as tra. Ta CSV import goll dys legitimate_interest ec y share — cha nee consent dy bragh, son cha nod spreadsheet cooinaghtyn er peiyyagh coardail rish nhee.

Cha nod caghtaraght lesh bun roow erbee ve currit post erbee. Cha nel yn laagh kiarail, as ta corys ta goaill colmyn folley myr 'ta' cur post er rolley er ve kionnit ec peiyyagh ec y traa shen. Roish ta campaign goll magh, t'ou fakin y bun-mix jeh e audience, myr shen "quoi dy firrnee ta mee goll screeu da, as cre'n caghlaa ta mee kiarit" ta freilt er y screed, cha nee 'sy cooinaghtyn peiyyagh.

Import, 4 812 roaghynBun-mix
  • 1Lhiggit seoseCSV veih'n till export. Ta dagh roow normalit er screeu, cha nee er lhaih.
  • 2MX scrutitArdyn marroo as ardyn leah er ny gheddyn roish t'ad goll hard-bounce.
  • 3Bun currit dalegitimate_interest, bun recortyssit myr y import id. Cha nel eh goll seose liorish cur yn un file seose reesht.
  • !Cha nel mailableHaink 311 roaghyn lesh cha nel ennym erbee jeh ymmyd. T'ad soie ayns shen; cha nel ad goll dy folliaghtagh myr audience.

Bun currit ec y importCha nel eh goll er jannoo dy bragh

Cur er funnel bio cha nel eh cur boayl er peiyyagh ta 'syn cheu hannah

Ta soilshaghey funnel screeu version nagh vod caghlaa. Ta run siyral yn version haink eh stiagh er, myr shen t'ou abyl screeu chaghteraght amairey tra ta kiare thousaneyn 'syn mean jeh'n shiaghtin shoh, as ta dagh fer jeu crunnaghey yn flow hie ad stiagh ayn.

Ta'n oyr t'eh gobbraghey shen dy vel fuirraghtyn ny tra doostey er y run, cha nee cied jeh roaghyn screeuit roish. Ta greieishyn ta jannoo yn slane downstream tra ta peiyyagh goll stiagh cha nel raad oc dy chur er peiyyagh 'syn aer — ta ny chaghteraghtyn hannah ayn, currit da version jeh'n funnel t'ou er scrieu nish.

Cur er 16:40, 4 118 caghteraghtyn 'syn aerLhieggey 7 → 8
  • 1Version 8 soilshit maghChaghteraght laa-3 screeuit reesht, split currit stiagh.
  • 2'Syn aerTa 4 118 runs goll er version 7 dys y jerrey. Cha nel nhee aachaglaa, cha nel nhee aachur.
  • 3Goll stiagh noaTa dagh fer goll stiagh lurg 16:40 siyral version 8.

Cha nel roaghyn currit 'sy chied dy scrieu reeshtCha nel cur dy dooal

Ta ny recortysyn gra c'raad ta ny fasleyryn sleih as c'raad t'ad machines

Ta Apple Mail Privacy Protection fasley dagh ooilley jalloo 'sy chaghlaa. Ta Outlook SafeLinks cliaghtagh dagh kiangley dy yannoo rish. Ta dagh greie ta recortyssey raw opens as clicks recortyssey ad shen myr engagement, as earroo ta co-chiangley ad shen dy folliaghtagh smoo olk na cha nel earroo erbee — er-y-fa dy vel shiu goll er coontey er.

Ta ClickSomo cur tashtey ny raw events, recortyssey ny filtered figures, as cur ennym er c'raad t'eh. Foddee shiu fakin ny daa. Ta'n version neuchashagh yn fer ta firrinagh, as t'eh shen er y screadyn liorish ymmyd.

Recortys coyrleOor vs fillyt
  • ✉LivritCoontit veih delivery events, aachontit — cha nel eh aase ayns ynnyd.
  • 👁FosleydynRaw as filtered taishbynee ry-heshe, lesh yn ayrn machine enmyssit.
  • ↗CliogadynScanner traffic scarrit. Redirect signit, v'assit noi kiangley-set yn chaglaa shoh hene.
  • iCre'n fa te scanshoilTa A/B split er ny chur er scanner opens reih'n winner kiart dy slane.

Tashtit rawRecortyssit filteredEnmyssit dy bragh

Ta'n cur shiu foast eu hene

Cha nel ClickSomo goll er mail server. T'eshiu kiangley yn SMTP mailbox eu hene — goaill stiagh ny fer ta'n hosting eu hene currish — ny provider ta shiu kiart kiart er, lheid as SendGrid. Cha nel per-message markup bundit, er-y-fa dy vel cha nel veg dy bundle.

Ta'n t'eshiu goll er ry-heshe lesh cur yn hene fer delivery vocabulary. Ta SendGrid post signed JSON webhooks; ta plain SMTP mailbox post cha nel veg erbee as ta ny bounces echey goll er myr e-mail. Ta'n daa goll er normalised 'sy chaghlaa events cheddin — queued, sent, delivered, deferred, open, click, soft bounce, hard bounce, complaint, unsubscribe — myr shen ta switch provider cha nel veg ta shiu fakin.

Daa ennym, un projectEnnymyn y choyrtagh
  • 1Yn mailbox euTransactional. Yn rate cap hene, er-y-fa dy vel hammering shared mailbox goll er account suspended.
  • 2Yn provider euBulk. Domain scarrit, DKIM scarrit — cha nel coyrle olk goll er goll er sign-in mail eu.
  • 3BounssynCha nel SMTP webhook erbee, myr shen ta'n return path mailbox firrinagh ta lhaih as classify yn DSN.

SPF, DKIM as DMARC v'assitDrift recortyssit

Kiare channels

Ta un funnel goll er sleih kiare raaidyn anchilley

Ta'n reminder goll liorish SMS er-y-fa dy vel sleih lhaih ad 'sy vunidyn. Ta'n story goll liorish e-mail er-y-fa dy vel room echey. Ta'n customer ta stamp feeu goll er red printit. Ta'n channel ta'n chaglaa jannoo ymmyd jeh property jeh'n node, cha nel jeh'n greie ta shiu kiart er.

Post-l

Renderit veih document gys taablyn as inlined CSS, lesh plain-text alternative gennit as dark-mode-safe colours. One-click unsubscribe myr ta RFC 8058 ymmyd. Warnit ec publish my t'eh clip 'sy Gmail.

SMS

Er son y chaglaa ta goll er lhaih jiu. Ta GSM-7 as UCS-2 segments coontit roish cur, er-y-fa dy vel un emoji cur un-segment message gys three. Ta STOP goll er 'sy service, cha nel currit er shiu.

Seiy

Web Push lesh VAPID as RFC 8291 encryption, chammah iOS as Android. Ta 410 veih'n provider prunes yn device row, er-y-fa dy vel tokens cha nel pruned dy folliaghtagh poison yn delivery rate eu.

Lettyryn printit

Yn document cheddin, renderit trooid print CSS gys PDF, er son ny customers ta stamp feeu cur sheese er. T'eh node 'sy funnel myr fer elley, lesh ny waits cheddin as y goal check cheddin kionnetish echey.

Kys ta dagh channel gobbraghey →

Part jeh un ecosystem, as jantagh dy slane hene

She ClickSomo yn arm marketing jeh'n chlagh castomo. Coyrt magh, SMS as push ny shirveishyn castomAPI ta dagh ard-ghoo 'sy chlagh abyl dy ghra; sign-in she yn un coontys castomo t'ou jannoo ymmyd jeh son dash-b as y chooid elley; campaigyn performance, funnel drop-off as list growth çheet gys dash-b myr tiles t'ou cur er boayrd erbee.

Cha vel feme erbee er shen. Ta ram coontyssyn ayns shoh un rol, un mailbox as tree funnelyn, kianglit rish nothing elley dy slane.

Y comparish onnit: my she "cur y newsletter shoh da'n sleih shoh er Jerdein" ynrican ta feme ayd, ta dagh greie 'sy ronney shen jannoo shen, goaill stiagh shoh, as cha vel toiggal toilchin dty fastyr. She yn nah lieh yn oyr dy ve ayns shoh — y coardailys ta feme dy voddagh oo prowal, y sequence ta feme dy stop tra t'eh kionneeaght, y report ta feme dy veayn freggyrt er feysht, as yn agent ny script t'ou boayl dy roie y chooid slane. Raad ta ClickSomo soie →

Insh dooin cre t'ou coyrt magh nish, as da vel er y rol.

Showym dhyt cre t'eh jeeaghyn ayns shoh — dy cadjin lesh y funnel drawn, er-y-fa dy vel shen ny s'bieus na paragraaf mychione echey.

Foshil ClickSomo Loayr rish pheiagh