Ukuzenzekelayo kwepapasho — i-imeyile, i-SMS, i-push, iileta ezidityanisiweyo
Yithini okufuneka kwenzekile. Kuyenzeka, ngosuku olufanelekileyo.
Wabhala umthetho kanye. IClickSomo iyakhumbula ingunaphakade — okona okungaphezulu kunokubhalelwa ngowona msebenzi wokufunda owalenza ngasese ngokwenza oku ngesandla.
4 iitshaneli kwi-funnel enye14 iimpazamo zokuqalisa, 16 iintsenzo0 iiseva ze-imeyile ezingezethu1 ulwazi lokuthumela, nakuphi na iprovider
Zama apha — akukho akhawunti, akukho nto yokufakela
Chaza i-funnel. Yibukele idityaniswa, ibhloko ngebhloko.
Bhala isivakalisi malunga nokuba ngubani okufuneka amvelele, nini, nento ekufuneka yenzekile ukuba acofa. I-trigger, iimeyile kunye neencwadana, iindawo zokulinda kunye neendlela ezahlukeneyo zifika kwikhanvasi uqhuba ubukele. Tsala iibhloko, vula enye ukuyitshintsha, uze ugcinile owakho. Akuthunyelwe nto — le migangatho idesigna i-funnel kuphela.
Iimbono zokqalisa nazo
okanye vula i-funnel eyenziweyo ngokulungileyo
Indlela esebenza ngayo
Zisa abantu
I-CSV esivumelwaneni sakho, ifom kwi-site yakho, iphepha owakhiwe lelo kwi-dash-b, okanye ikhowudi yakho eyibizayo i-API ngetokheni yakho. Umxholo ngamunye ufika ephethe apho uvela khona kunye nendlela onokubhalela ngayo.
Tsho oku kufuneka kwenzekile
"Khumbuza abantu ngosuku ngaphambi, uze ubuze indlela eyahambayo ngosuku emva kwemini emibini." Khetha i-trigger, beka imiyalezo kwiintsuku ozifunayo, okanye bhala umusho uze ufumane i-funnel isetyenzisiwe. Emva koko uyifunde utshintshe oko awuvumelani nako.
Qhagamshela ibhokisi yeposi uphumeze
I-akhawunti yakho ye-SMTP okanye umthengisi oseluhlawulela yena. I-ClickSomo ayisebenzisi seva yeposi, ngoko udumo lwakho lokuthumela luhlala lwakho. Phumeza, i-funnel isebenza — ngalo lonke ixesha i-trigger ivela, kumxholo ngamnye, ngosuku olufanelekileyo.
I-funnel, isebenza
Le yindlela iveki yokulandela oku ibonakala ngayo
Ayisiyo umfanekiso we-funnel enye. I-run yiolwele ngomxholo ngamnye kwi-funnel version nganye, kwaye i-node nganye ayingenayo ibhaliwe noko igqibe kwayo noko iyiphathe — yindlela wophendula ngayo "kutheni lo mntu ufumene le imeyili?" iiveki ezintathu emva kwexesha.
- ⚡Isiqalisi
api_event—order.paidkwivenkile, yongokutengwa kokuqala kulo mxholo. - 2Thumela i-imeyiliEnkosi, kunye nezinto ezimbini abantu abathengayo ngokulandelayo. Ucinzeko lwaluxhaswa ngeli xesha, hayi xa i-funnel isandula ukudalwa.
- 3LindaIintsuku ezimbini. I-
wake_atkwi-run — akukho milambo, akukho nto inokonakala ukuba utshintsha i-funnel namhlanje. - ?Ukuhlolwa kwenjongoNgaba ukuthengwa kwesibini kufikile? Hayi. I-run iyaqhubeka. Ukuba bekufikile, i-run ibingaphuma apha kwaye lo mxholo ubungafumani nto ngaphezu.
- 4Iiyure ezithuleyoKufuneka ngoku, kodwa kuseni kwendawo yomxholo. Iyabambe kwisiqendu somyalezo de kusasa ngo-09:00 — hayi ngomthetho okhutshelwe kwi-branch nganye.
- 5Thumela i-SMSAmagama alishumi elinesine kunye nekhonkco. Inani le-segment liboniswa phambi kokuthumela, kuba i-emoji enye iyitshintsha isiqendu esinye sibe zintathu.
- 6Injongo ifikelelweUkuthengwa kwesibini. I-run iyaphuma. Akukho mntu ufumana "sikukhumbule" ngosuku olulandela ukuba abuyile.
Uhlelo lunqongopho ukungenaInyathelo ngalinye libhaliwe phantsi
Iindawo ezinzima ukuzifumana zilungile
Ukuthumela kulula. Ukuthumela kakuhle yindawo amathuluzi akuyekileyo.
Ezi azizo zicwangciso ozivula nje. Yindlela i-enjini yakhiwe ngayo, kwaye yisizathu sokufanelekileyo ukudlulisa uluhlu olusebenzayo kwinto entsha.
Imvume yirejista enesiseko esemthethweni, hayi ibhokisi yokuchukumisa
Umxholo ngamunye unolwele ngomjikelezo ngamnye: imeko, isiseko esemthethweni, apho uvela khona, ubungqina, kunye nexesha. I-CSV import ifika njenge-legitimate_interest okona kungcono — hayi njenge-consent, kuba ispredishithi ayinakho ukukhumbula umntu evuma into.
Umxholo ongesilo siseko asinakho ukuthunyelwa imeyili ngokuthe ngqo. Ukungabikho akusilo mvume, kwaye inkqubo ethatha ikholomu engenalonto njengokuba ithi ewe ekugqibeleni iya kuthumela uluhlu oluthengileyo. Phambi kokuba icampaign iphume ubona isiseko somdla we-audience yayo, ngoko "ngubani na ngokuchanekileyo endiza kubhalela, kwaye ndivumelekile ngenxa yesiphi isizathu" inempendulo kwiscreen endaweni yekhumbulo lomntu.
- 1KulayishweI-CSV esivumelwaneni sokuthengisa. Umgca ngamunye uhlaziywa ngokubhala, hayi ngokufunda.
- 2I-MX ihlolweIidomain ezifeleyo kunye neziphosakeleyo zibambekile phambi kokuba zenze i-hard-bounce.
- 3Isiseko sinikezelwe
legitimate_interest, umthombo ubhaliwe njenge-import id. Ayinakwaphuculwa ngokulayisha kwakhona ifayile efanayo. - !Ayinakuthunyelwa imeyileIimiqolo engama-311 ifikile ingena dlela yedilesi enokusetyenziswa. Zihlezi khona; azithi ngokuthiile zibe ngabaphulaphuli.
Isiseko sabekwa ngexesha yokungenisaAyikhe yaqikelelwa
Ukulungisa i-funnel esebenzayo akabhidanisi nabani usele ngaphakathi kuyo
Ukupapasha i-funnel kubhala uhlelo olungatshintshwa. Ukuqhuba kulandela uhlelo oongene ngalo, ukuze utshintshe umyalezo wangoMvulo ngelixa abantu abangamawaka amane bephakathi kwendlela yeli veki, kwaye bonke bagqiba indlela ababangele kuyo.
Isizathu sokuba oku kusebenza kukuba ukulinda lixesha lokuvuka kwalo msebenzi, hayo uluhlu lweemigca ebhaliweyo kwangaphambili. Izixhobo ezilungisa yonke into elandelayo ngoko nje umntu angena alinandlela yokuphepha ukonakalisa abantu abasendleleni — imiyalezo sele ikhona, ibhaliwe kuhlelo osanda kulichitha.
- 1Uhlelo 8 lupapashweUmyalezo wosuku lwesi-3 ubhaliwe kwakhona, kongezwa uhlengahlengiso.
- 2BasendleleniIimjuliswano ezingu-4 118 ziyaqhubeka behamba ngehlelo 7 de kugqitywa. Akukho nto iphinda-icwangciswa, akukho nto ithunyelwa kabini.
- 3Abo bakutsha nongenaBonke abangenayo emva kwe-16:40 bahamba ngehlelo 8.
Akukho migca emiselweyo ekufuneka ibhalwe kwakhonaAkukho mpahla ethunyelwe kabini
Iingxelo zithi zeziphi iivakaliso zabantu nazeziphi zemishini
I-Apple Mail Privacy Protection ivula umfanekiso ngamnye kumyalezo ngamnye ayifumanaayo. I-Outlook SafeLinks icofa ikhonkco ngalinye ukulilolonga. Nasiphi isixhobo sixelela iivakaliso ezingatshintshwanga nokucofa okungatshintshwanga, kuxelela ezo njengonyanzelo, inani elidibanisa ezo ngokuthiile lingcono kunokungabi nalo naliphi inani — kuba wenza izigqibo ngalo.
I-ClickSomo igcina iimephu ezingatshintshwanga, ixelela amanani acocwa, kwaye ibiza ukuba yeyiphi eyiphi. Ungabona zombini. Eyona ingakhululeki yileyo inyani, kwaye leyo ngokwesiqhelo iskrinini.
- ✉KufikeleleKubalwa kwiimephu zokufikelela, kubalwa kwakhona — ayikhe yenyuswe endaweni.
- 👁IivakalisoEzangaphambi kokucocwa nesele licocwa ziboniswe ngexesha elinye, kwaye isabelo semishini sibizwa ngeligama.
- ↗Oku kocwelelweUkuhamba kweskenner kwahlukile. Ikhonkco elityikitywe, eliqinisekisiweyo ngokuchasene noluhlu lweekhonkco lomyalezo ngulo.
- iKutheni kubalulekileUhlengahlengiso lwe-A/B olugqunywe ngokuvula kweeskenner lukhetha umdlali owinqileyo ongachanileyo ngokuzithemba okupheleleyo.
Kugciniwe ezangaphambi kokucocwaKuxelelwe ngokucocwaIhlala ibizwa ngeligama
Ukuthumela kwakho kuhlala ngakho
I-ClickSomo ayisebenzisi seva yemeyile. Uqhagamshela ibhokisi yakho ye-SMTP — kubandakanya ezo ukubamba kwayo kunikezela ngazo — okanye umthengisi owaseleyo, njenge-SendGrid. Akukho ntengo eyongezelelweyo ngomyalezo ngamnye, kuba akukho nto yokudityaniswa.
Okufumana ngokuzisa okwakho lulona luhlu lolwazi lokufikelela lunye. I-SendGrid ithumela iiwebhook zeJSON ezityikityweyo; ibhokisi ye-SMTP elula ayithumeli nto, kwaye iibhounce zayo zibuyela njengemeyile. Zombini ziyilwa ngokufanayo kwiimephu ezingafana — ekulindeni, ethunyelwe, ifikelele, edityazisiwe, evulekiwe, ecofiwe, ibhounce ethambileyo, ibhounce enzima, ingxaki, ukurhoxisa — ukuze utshintsho lomthengisi akutshintshi nto onokuyibona.
- 1Ibhokisi yakho yemeyileYentengiselwano. Inomda wayo wokuthumela, kuba ukubetha ibhokisi yemeyile eyabelweyo kwenza iakhawunti imiswe.
- 2Umthengisi wakhoInqwelo eninzi. Idomeyini eyahlukileyo, i-DKIM eyahlukileyo — intyatyambo embi mayingafikeleli kumyalezo wokungena kwakho.
- 3OkubuyayoI-SVP ayinawo i-webhook, ngoko indlela yokubuyela ngumboxo wenyaniso ofunda nolwahlula i-DSN.
I-SPF, i-DKIM ne-DMARC zicocelwe ngaphezuluUkuhamba kuxelwe
Iindlela ezine
Inkqubo enye inokufikelela kumntu ngeendlela ezine ezahlukeneyo
Isikhumbuzo siyahamba nge-SMS kuba abantu bayifunda phakathi kwemizuzu. Ibali liyahamba nge-imeyile kuba inendawo eninzi. Ikhasi elinokutyhalelwa kuthengwa estempu lifumana into eshicilelweyo. Iyiphi indlela umyalezo usebenzisa ngumhlaba wenqaku ngokwawo, hayi isixhobo okufuneka uvule.
I-imeyili
Iphuculwe kwidokhumenti ukuya kwiitheyibhile ne-CSS engaphakathi, enokukhethwa kwendlela yombhalo ocace gca nemibala ekhuselekileyo kwimowu emnyama. Ukurhoxiswa ngesiqhelo esinye njengoko i-RFC 8058 ifuna. Iyalumkisa xa ipapashwa ukuba iya kusikeka kwi-Gmail.
SMS
Kwomyalezo okufuneka ufundwe namhlanje. Iisegmente ze-GSM-7 ne-UCS-2 zibaliwe phambi kokuthumela, kuba i-emoji enye iguqula umyalezo ongesiweyo wesiqhelo esinye kwezintathu. I-STOP iyahlonitshwa phakathi kwenkonzo, hayi kushiyeke kuwe.
Tyhala
Web Push nge-VAPID nokhuseleko lwe-RFC 8291, kunye ne-iOS ne-Android. I-410 evela kumthengisi isusa umqolo wesixhobo, kuba iithokheni ezingasuswa ngesiqhelo zityhefela izinga lokufikelela kwakho.
Iileta ezishicilelweyo
Idokhumenti efanayo, iphuculwe nge-print CSS ukuya kwi-PDF, kubathengi abafanelekileyo ukutshatshiselwa estempu. Linqaku lenkqubo njengenye naliphi na, elinokulinda okufanayo nokuqinisekiswa kwenjongo efanayo phambi kwalo.
Kwabantu ababuzela imibuzo nzima
I-API yimveliso. Iikrini zingumthengi omnye wayo.
Akukho ndawo yangasese — hayi nokuba "ngokwedlulele kwi-interface". Isikrini esifuna into i-API yasekuhleni engeyiniki yisikrini esikuxelela ukuba i-API imbi, yaye lo mthetho ngowenza okokuba i-ejenti, i-tile ye-dashibhodi, neskripthi sonke zizakhamuzi zokuqala, hayi izinto ezicatshelweyo.
Kuxelwe ngokubhaliweyo nakuzityhalelwa
Oqhagamshelwano, imvume, iilisti, iisegmente, iitagi, iintsimbi zokudala, iifuneli, iinguqulelo, ukusebenza, iintyatyambo, ukungenisa, iiwebhook neengxelo. Ukuphequlula nge-cursor, izitshixo zokungatshintshi, isiqingatha sesiphoso esinye.
Learn moreIseva ye-MCP, enokuzama okomileyo
simulate_funnel ihamba nomqhagamshelwano kwifuneli kwaye ibuyisela indlela nemiyalezo eya kuba ithumele. Zonke izixhobo zinokuthumela zivalwe ngaphandle kokuvunywa okucacileyo kunye ne-quota yakho.
Amaxwebhu, hayi iitempleyiti
Intsimbi yokudala yintlambo ye-JSON enesikema esipapashweyo, iphuculwa kwiindawo ezintandathu. Okwahluka kudityaniswa kuhlolwa xa kupapashwa: iphoso libonakala ngelixa uhlela, hayi "Molo ," xa kuthunyelwa.
Learn moreIimeko zokusebenza
Iiindwe ezine zeshishini okwakhiwe ngazo
Indlela isebenza ngayo iyafana kuzo zonke ezine. Okutshintshayo kukuba yintoni ebizwa ngokuba yisiphelo-siphelo nanto ebizwa ngokuba yinjongo.
Urhwebo lwe-intanethi
Ukwamkela, ibhaskithi eyekileyo, emva kokuthenga, isicelo sokuphonononga, ukuzalisa ngosuku olubhaliweyo, nokubuyisela kwabo bathulile.
Learn moreIishishini zenkonzo
Isaluni, ikliniki, istudiyo, ishishini lomsebenzi. Qinisekisa, khumbuza, landela ukungabikho, cela uphononongo, uze uqaphele umthengi oqhelekileyo oyekile ukubuya.
Learn moreIiSaaS kunye neeqela leemveliso
Imveliso yakho sele iyazi ukuba ngubani osebenzisileyo nokuba ngubani omisileyo. Ithumele njengento eyenzekileyo, yahlula ngayo, uze umise ngexesha abenza into.
Learn moreIi-agencies
Ifuneli enye, iiprojekthi ezili-20, amaqela amalungelo okuthumela ali-20 — kwaye ingxelo ngomthengi ngamnye engadingi mfono yokuchazwa.
Learn moreInxalenye yenkqubo enye, isebenza ngokupheleleyo ngokwayo
I-ClickSomo yingqwele yentengiso yosapho lwe-castomo. Ukuthumela, i-SMS kunye ne-push zinkonzo ze-castomAPI onokuzibiza kuzo yonke imveliso yosapho; ukungena yii-akhawunti ye-castomo enye oyisebenzisela dash-b nabanye; ukusebenza kwentyatyambo, ukwehla kwefuneli, nokukhula kwoluhlu kufika kwi-dash-b njengeetile oyekayo kunasiphi na ibhodi.
Akukho nanye koku oyidingayo. Ii-akhawunti ezininzi apha ziluhlu olulodwa, ibhokisi yeposi enye neefuneli ezintathu, ezingadityaniswa nakweyiphi enye into.
Ukuthelekisa okunyanisekileyo: ukuba konke oyidingayo kukuba "thumela le ndaba kubantu abaninzi ngoLwesine", zonke izixhobo kolu hlobo benza oko, kubandakanya le, kwaye ukushintsha akufanelekanga ilanga lakho elinye. Isizathu sokuba apha yisiqingatha sesibini — imvume okufuneka ukwazi ukuyibonakalisa, ulandelelwano olufuneka kumise xa umntu ethenga, ingxelo ekufuneka imele ukubuzwa, kunye ne-ejenti okanye iskripthi ofuna ukuqhuba yonke into kuso. I-ClickSomo imephi →
Sixela into oyithumelayo namhlanye, nakwabangaphi.
Siza kukubonisa indlela ebonakala ngayo apha — ngokwesiqhelo nefuneli idwetshiwe, kuba oko kukhawulezisa kune-eshshini engenamqondiso.